HOWOGE

– Eichbuschallee Student Residence

HOWOGE is one of the largest housing companies in Germany. Over 100,000 Berliners live and work in the company's districts. We were given the opportunity to develop and implement a conceptual graffiti design for the exterior of a new student residence complex in Berlin. The challenge: XXL walls in a unique location and the execution while construction was ongoing.

For us, it was the first student residence, making it thematically particularly exciting. Can we manage to link the specific themes of students with the topics of location, architecture, and Berlin in a way that creates real added value? See for yourself!